Lead Gen: Network Strategies

One of the main reasons why people fail in real estate is that they rely only on family and friends to find leads. Only those who are able to develop a network of relationships in their community will succeed. However, the classic recommendations to improve visibility by getting involved in the community have limited effectiveness, and they will not allow a sustainable advantage over the competition in a crowded space.

First, we will reflect on the different opportunities to engage with the community and gauge their relative effectiveness. We will share our tactics and try to identify less crowded opportunities where competition gives more space.

But then comes the most important part. Why is it that some people are great at forming networks while others fail? The science of network formation reveals interesting insights into the development of social dynamics, the emergence of social structures, and the power of influence over others.

Dr. Bizzi is a world-renowned researcher in networking dynamics and network structure. His research earned more than 1,000 citations worldwide. He published in major scientific journals, was awarded the Emerald Citation Award for the impact of his research, and was runner-up for the best research award of the Journal of Organizational Behavior. He will bring you unique insights that most realtors are unaware of to help you develop a position of prominence in your local network and gain more leads.