Lead Gen: Digital Strategies

Another major reason why realtors fail is that they are not able to generate leads through their online presence. Your marketing material does not need to be just good. It needs to be better than all your competitors for you to stand out from the crowd.

In the first part of the seminar, we will learn from each other and share each other’s marketing material (whatever you are comfortable sharing, no pressure). We will compare each other’s approaches, identify some best practices, and come up with a set of practical recommendations for everyone to improve. We will collectively review each other’s digital content and online presence to identify, for each person, a tangible set of improvement opportunities. We will understand the potential of the different platforms, and the services with higher or lower ROI.

But you will get out of this workshop with something more. Dr. Bizzi has extensive consulting experience and has helped over 100 companies improve their sales. He will give you access to rigorous data, analyses, and sources specifically collected for this seminar that you can utilize in your own marketing material to stand out and attract leads. You can freely take any of the material shown in this seminar and use it to reinforce your own online exposure.

Dr. Bizzi has specifically focused on social media research and social selling. This is a frontier that gives a lot of opportunities but, unfortunately, most people are inefficient in the use of social media and digital presence to get leads. They waste time in unproductive activities, have wrong messaging, poor communication cadence, weak exposure, and inappropriate metrics to control and measure the effectiveness of their actions. We will address all these issues to reinforce your strategies.