Sales and AI
Artificial Intelligence is the new frontier that can significantly improve your performance as a sales professional. But is it always useful? It seems everyone is talking about it because it is a hot topic, but a lot of times, the applications of AI to business could yield marginal improvement. A few times, though, AI can revolutionize your work. We need to understand when AI matters and when it does not to your job. The goal of this seminar is to help you leverage AI so that you can get ahead of your competition and stand out as an extraordinary sales professional. We will examine how AI can support each sales process, from research to lead generation and qualification, from support in calls, emails, and presentations to task automation, and from analysis of customer interactions to monitoring of competitors’ behaviors. We will then see in which case AI can effectively be useful to your job or might just offer incremental improvement. We will be very critical of AI and only focus on the applications that yield the best results. We will work in teams to identify which AI solutions can effectively be applied to your specific case, and you can promptly implement the recommendations in your daily activities as soon as you come back from the seminar.
We will review, among others, these topics:
- How can AI support your research?
- How can AI improve lead generation?
- How can AI help lead qualification?
- How can AI help you identify market trends and monitor competitors?
- How can AI analyze customer sentiment in written interactions?
- How can AI assist you in real time while you have the calls?
- How can AI personalize customer interactions?
- How can AI improve your pipeline management?
- How can AI automate activities and free more time?
- How can AI help analyze data to extract meaningful evidence?
- How can AI help you organize and present evidence?
- How can AI improve the visual appeal of your presentations?
By the end of the seminar, you will be able to integrate AI into your core sales activities to substantially improve your performance.
